It's hard to argue with calling Kamloops BC the hottest market in Canadian golf. After all, Kamloops is located at the northern tip of the Sonoran desert and that brings warm temperatures in the summer and an eight-month plus golf season. Literal interpretations aside, there are numbers that back up this claim. 2010 saw double-digit increases in accommodation revenues and Tourism Kamloops attributes that hike in part to the strength of Kamloops’ golf courses. While this may be more than enough to warrant this sizzling claim, the topnotch courses in the Kamloops area are not resting on their laurels. Whether it's making those manicure tweaks that make a great round even better to undertaking a complete course rebuild, all the courses here seem to be making news that just keeps adding to Kamloops’ reputation as one of the top golf destinations in all of Canada. In fact Destination Canada, an organization that markets Canada as a ptremium four-season destination primarily to people in northern European countries, named the Thompson Okanagan region “Canada’s No. 1 Golf Destination” in its recent choices of “Canada’s Top 10 Golf Destinations”.
Golf Kamloops is a golf consortium made up of five award-winning golf courses in the Kamloops area. Operating for over 10 years, their combined marketing efforts aim to attract golfers from around the world to the British Columbia Interior for an amazing golf experience. Their mission is to generate destination golf rounds for the Kamloops area. While their vision is to become the preferred BC golf destination of choice.
The Golf Kamloops experience, as perceived by our target audience, will surpass those of the Okanagan, Kootney’s, Vancouver Island and Whistler. Building upon its reputation for value, the Golf Kamloops’ identity will be characterized as a ‘pure golf experience’ defined by its quality of golf courses and diversity of course experiences within the Kamloops region.